Pearl Street West

• The Pearl of the Mississippi •


2PEARL_LOGO THE PEARL ICE CREAM PARLOR This authentic 1930′s soda fountain and confectionery, is truly a step back  in time. The aromas from daily made waffle cones are sure to draw you in. Award-winning homemade ice cream, with a variety of flavors ranging from Cotton Candy to Cappuccino Oreo, urge you to stay. A trip to The Pearl is a treat visitors and locals are sure to never forget! Voted Best Of La Crosse County 2015 for Best Dessert & Best Ice Cream/Candy Shop!


THE GRAND HOTEL BALLROOM  Located above The Pearl Ice Cream Parlor, in La Crosses’ oldest hotel  (and once notorious brothel), The Grand Hotel has been transformed  into a unique and charming venue for private events. With accommodations  up to 150 guests, the art deco design and attention to detail creates an atmosphere that will leave a lasting impression on your guests for years to come. Recognized as a top ‘Under The Radar Wedding Locations’ in Wisconsin by Travel Wisconsin-2015.

Drift Mercantile La CrosseDRIFT MERCANTILE Drift Mercantile is a modern take on the general store, featuring a curated selection of locally made and inspired goods. Drift Co. is a must-stop destination for anybody traveling through La Crosse and the surrounding driftless area!

2CHEDDARHEAD_LOGOCHEDDARHEADS GIFT GALLERY  Since 1986, Wisconsin’s original “Cheesehead” cartoon characters, “The Cheddarheads”, and other accessories are found in a unique and exclusive Souvenir and Gift Gallery. Experience entertaining shopping and enjoy exclusively designed apparel and foam cheese to wear. Best of State.

2TJS_LOGO TJ’S LA CROSSE SHOPPE You will find the regions largest selection of exclusive shirts, gifts, and souvenirs designed and manufactured for this store. Art, books, postcards,  real cheese, stuffed plush, and so many more expressions of the La Crosse area fill this landmark shop. A unique shopping experience for all ages.